Final ident.

Here is the final ident created by myself, (Clare O'Mara) and Daniel James. This ident contains the use of the song, 'Best House Music 2014 Buildup Mix-Another one bits the dust'. This song relates to this ident due to fact the final ident is bright and colourful, which is reflected in this music playing; this is because the music is positive and upbeat. This will then appeal to our target audience of males and females aged 18-35, because this age group are stereotyped to enjoy listening to fast and upbeat music, such as R&B, pop and house music. Therefore our ident appeals to our target audience through the use of incorporating use of bright and vibrant colours as well as positive and upbeat music.